Tour Mueng Tai Impact Summary Over 20 Years in CBT

In line with our vision and policy for promoting responsible community-based tourism, Tour Mueng Tai has collaborated with community networks in Mae Hong Son and Chiang Mai to generate sustainable impact across three key dimensions:

1. Socio-Economic Impact

•  Fair Grassroots Income Generation:

  • Allocated over 65% of the total tour service fee directly back to local communities through employment and procurement of local goods/services.

  • Generated supplementary income and improved the quality of life for over 200 families across Mae Hong Son and Chiang Mai.

• Capacity Building:

  • Conducted training and skill development in local guiding and homestay management for a total of over 300 community personnel.

• Local Employment Focus:

  • Our operations prioritize local hiring, accounting for 90% of all personnel involved in community tourism services.

2. Cultural and Environmental Conservation Impact

• Cultural Heritage Preservation:

  • Helped support the development of cultural tourism plans in collaboration with 5 key communities to sustainably preserve local traditions and languages.

• Resource Management:

  • Initiated waste reduction projects and restricted single-use plastic usage in more than 10 community-based tourism sites.

• Enhanced Understanding:

  • Over 50,000 travelers who journeyed with us received education and participated in responsible tourism, resulting in a high satisfaction rating (above 4.5/5) in responsibility awareness.

3. Partnership and Network Building

• Strong Network:

  • Served as a key facilitator in establishing and maintaining a robust network of community-based tourism cooperation between Mae Hong Son and Chiang Mai provinces, encompassing 12 networks over 20 years.